The First Step to Beautiful Skin
A High-Performance Collection of Four Advanced Multi-Action Cleansers and Refining Toner
At the heart of Estée Lauder is the belief that every woman can be beautiful, and beauty begins with clean, healthy skin. Using the right cleanser is the important first step to beautiful skin as it helps to maximize the performance of all treatment products applied after. Now, Estée Lauder introduces NEW Perfectly Clean, a high-performance collection of four advanced, multi-action cleansers and refining toner designed to transform skin. Fortified with the proprietary NEW 3C Purity Complex, a proprietary blend of skin-soothing botanicals that helps to calm, comfort and clarify skin, Perfectly Clean leaves skin thoroughly cleansed of impurities, makeup and surface pollutants without disrupting skin’s natural balance.
“Many cleansers and soaps are too harsh on skin and can cause irritation that eventually leads to premature signs of aging,” says Dr. Nadine Pernodet, Executive Director of Skin Biology, Global Research & Development for The Estée Lauder Companies. “Our approach is to deliver beautiful results without irritation.” NEW Perfectly Clean Multi-Action Foam Cleanser/Purifying Mask,Multi-Action Creme Cleanser/Moisture Mask, Multi-Action Cleansing Gelée/Refiner, Triple-Action Cleanser/Toner/Makeup Remover and Multi-Action Toning Lotion/Refiner address every woman’s customized cleansing needs and preferences. Offering innovative formulas with a variety of luxurious textures infused with skin-caring ingredients and a refreshing scent, every product in the collection is specifically designed to work for all skin types. The result is a pristine, clean complexion that is healthy and looks and feels beautiful. Skin emerges fresh, comfortable and primed to absorb the maximum benefits from the following skincare.
GO BEYOND CLEANSING
Each product in the NEW Perfectly Clean Collection is fortified with the proprietary NEW 3C Purity Complex to help prevent irritation that can lead to premature signs of aging. Formulated with a blend of skin soothing botanicals, it leaves skin ready to receive the optimal benefits of repair and moisturizing products:
- Calm – Known for its calming properties, Blue Algae contains a high concentration of vitamins and minerals.
- Comfort – Zinc PCA is a Natural Moisturizing Factor (NMF) that helps to keep skin hydrated and healthy and helps balance skin by removing excess oil and replacing vital moisture.
- Clarify – Milk Thistle promotes natural protective and detoxification responses important for clean, healthy skin. It also provides moisture to help keep skin healthy and younger looking.
Understanding that today’s modern woman is looking for multi-benefit, multi-tasking products that fit their fast paced lifestyles,Perfectly Clean’s innovative formulas provide numerous benefits to skin and serve multiple purposes in a skincare routine.
- Perfectly Clean Multi-Action Foam Cleanser/Purifying Mask – This concentrated cleanser rapidly foams into a rich lather for a unique sensorial experience that pampers skin and leaves it feeling deep down clean and refreshed without leaving any residue. For an express purification treatment, it can be applied as a mask twice a week or as needed.
- Perfectly Clean Multi-Action Creme Cleanser/Moisture Mask – Rich and cushiony, this non-foaming smooth cleanser pampers skin with conditioning ingredients, maintaining hydration as it gently lifts away impurities. It helps to purify skin while conditioning so that skin is left feeling soft and refreshed without stripping/over-drying. For additional moisture, it can be used twice a week as an express mask.
- Perfectly Clean Multi-Action Cleansing Gelée/Refiner – This refining cleanser is designed so gentle exfoliating microbeads lightly roll across skin for a delicate polishing action. The silky gel texture creates a soft, wispy lather that helps to remove traces of oil and impurities that can clog pores. Skin is left clarified, polished and free of dulling flakes.
- Perfectly Clean Triple-Action Cleanser/Toner/Makeup Remover – Functioning as three products in one, this high-performance, multi-action formula provides cleansing, longwear makeup removal and toning benefits. This airy, foam cleanser transforms in to a silky oil that glides easily across dry skin and rinses away to leave skin comforted and clean.
- Perfectly Clean Multi-Action Toning Lotion/Refiner – This exfoliating toner not only buffs away surface dirt and impurities, it also facilitates the natural cycle of skin replenishment. A skin refinishing complex that includes a rice ferment, glucosamine/ bamboo blend helps to break the bonds holding dull cells in place and normalize surface turnover. The innovative formula has a slight cushion and comfort, which delicately caresses skin and leaves it refreshed, balanced and comfortable. The more consistently it is used, the smoother and brighter skin appears.
A LUXURIOUS EXPERIENCE
Perfectly Clean’s nurturing formulas feature a refreshing scent that indulges the senses. An intriguing combination of sparkling aldehydic notes, juicy pink grapefruit and crisp peach open the scent followed by a heart of handpicked florals, including delicate Turkish rose, jasmine sambac and orange blossom water touched with the crispness of Moroccan spearmint. Finally, a wave of cashmere soft woods, tonka bean and pillowy musks provide the perfectly sensual dry down.
The NEW Perfectly Clean Collection is non-acnegenic, dermatologist-tested, ophthalmologist-tested, and formulated for all skin types.
NEW Perfectly Clean Multi-Action Foam Cleanser/Purifying Mask Retail Price: INR 1,913 (150ml)
NEW Perfectly Clean Multi-Action Creme Cleanser/Moisture Mask Retail Price: INR 1,913 (150ml)
NEW Perfectly Clean Multi-Action Cleansing Gelee/Refiner Retail Price: INR 1,913 (150ml)
NEW Perfectly Clean Triple-Action Cleanser/Toner/Makeup Remover Retail Price: INR 1,913 (150ml)
NEW Perfectly Clean Multi-Action Toning Lotion/Refiner Retail Price: INR 1,913 (150ml)